Customized Programs

Because participants apply new skills and techniques to their own business challenges, all Communispond programs are "self-customized" for each group.

Should you wish even greater customization, our full-service team combines your industry knowledge with our communication expertise to achieve success factors we establish with you in three areas:

1. Content and Design
   • Our custom programs leverage adult-learning principles to achieve your specified outcomes.
   • Isolated and integrated exercises focus on the day-to-day tasks of learners – who in effect acquire skills by doing their jobs in new ways.
   • We incorporate a high level of interactivity, including discussion (rather than lecture) wherever possible.
   • Each custom program includes motivational activities to encourage individual buy-in and skill transfer to the job.
   • All of our skills and related information reflect our continuing long-term research on communication.
   • The order of modules and topics conforms as closely as possible to the order of skill use.
   • Our communication skills are measurable.
2. Materials
   • User-friendly custom materials include workbooks, job aids, visuals, instructor notes, guidelines, and anything else required for delivery.
   • All materials reflect current thinking and terminology in your industry, without extensive jargon or acronyms.
   • Materials are designed to serve as useful reference tools.
   • All examples are customized to your industry and/or organization, using current terminology.
3. Delivery
   • As designed and written, every custom program allows flexible delivery to suit different groups and facilitation styles.
   • Custom delivery always demonstrates the skills and principles contained in the training.
   • Every custom delivery – equal in overall quality to that of standard programs – combines our expertise in learning and communication with your industry, culture, and organizational needs.

While Communispond communication skills generally transfer to many jobs, you may want to equip a specific population to perform a tightly defined task. For instance:

• Your leadership team may need to communicate a new corporate vision to associates dead set on business as usual.
• As you open new retail outlets nationwide, your general managers may need to speak with local zoning authorities about environmental issues.
• You may want to improve product knowledge and face-to-face selling skills in salespeople uncomfortable with a new product line.

In these and similar circumstances, our senior consultants are delighted to work with you to create unique communication programs specifically tuned to your culture or market.